Episodes

Marc Davison, the Chief Creative Officer of 1000watt, elucidates the profound intersection of creativity and real estate branding in our discussion. His journey from the music industry to real estate provides a unique perspective on how emotional resonance shapes brand identity, a concept that he emphasizes as pivotal in distinguishing successful brands from their competitors. We also delve into the significance of mentorship for new agents, underscoring that the responsibility of guiding client...

The central theme of this podcast episode revolves around the extraordinary journey of Bill Risser, who documented his eight-month battle with colon cancer, culminating in a poignant reflection on the value of life's simple pleasures, epitomized by his cherished gelato. Through his narrative, we explore the profound psychological and emotional toll of enduring relentless chemotherapy, which not only stripped him of autonomy but also reshaped his identity as he navigated the harrowing landscape o...

The central theme of this podcast episode revolves around the intricate psychological and physical challenges encountered by a patient nearing the end of their colon cancer treatment. As we delve into a deeply personal journal entry from 2013, we explore the metaphorical race toward the finish line of therapy, emphasizing the significant mental and emotional toll that accompanies such a medical journey. The author poignantly illustrates how the anticipation of an April 12th completion date serve...

The salient point of this discourse revolves around the often misunderstood concept of resilience, particularly in the context of enduring significant medical challenges, as exemplified by Bill Risser's personal journey through colon cancer. We delve deeply into the psychological and physiological hurdles faced during treatment, notably the critical moment when external pressures and internal exhaustion converge, leading to a profound sense of fatigue and the temptation to surrender. Through a d...

The salient theme of this podcast episode is the intricate and deeply personal exploration of navigating a chronic illness, specifically through the lens of Bill Risser's experience with colon cancer treatment during 2012 and 2013. We delve into the emotional and physical toll of chemotherapy, emphasizing the stark contrast between societal awareness months and the ongoing, often isolating reality faced by patients once the public spotlight diminishes. The discussion highlights the psychological...

This podcast episode shares the profound intricacies of navigating chronic illness, particularly through the lens of Bill Risser's personal battle with colon cancer. Central to our discussion is the notion that healing transcends mere medical intervention and is deeply rooted in the human ecosystem of support that surrounds the patient. We delve into the critical role of caregivers, fellow patients, and the emotional nuances that shape the experience of those grappling with illness. Our explorat...

In our analysis of a poignant blog post penned in 2012, we delve into the intricate experience of navigating chemotherapy as illustrated by Bill Risser. The central theme revolves around the unexpected ramifications of abruptly ceasing a long-standing caffeine habit amidst the challenges of cancer treatment. We explore how the interplay of aggressive medical regimens and daily routines can yield unforeseen complications, highlighting Bill's profound seven-day headache, which he initially attribu...

Cancer diagnoses often evoke an overwhelming sense of despair, yet today we explore a remarkable narrative that defies this expectation. Our discussion centers on Bill Risser, who, merely one week after receiving his cancer diagnosis, finds himself attending the US Open, a testament to the cognitive dissonance between his medical reality and personal identity. This episode delves into Bill’s transformative journey as he chooses to redefine his treatment experience through intentional language, r...

This podcast episode centers around a profound and moving exploration of personal resilience in the face of cancer. We delve into the remarkable journey of Bill, who, after undergoing a colon resection surgery, has triumphantly celebrated 13 years of being cancer-free. To commemorate Colorectal Cancer Awareness Month in March 2026, we meticulously revisit Bill's poignant blog posts from 2012 and 2013, which chronicle his experiences during this tumultuous period. Through our discussion, we extra...

The crux of this podcast episode revolves around the paramount importance of colorectal cancer screening, particularly as it pertains to the experiences shared by Bill, who recounts his own life-altering diagnosis. As we delve into the narrative, we explore the profound psychological implications of receiving such devastating news, juxtaposed against the backdrop of everyday life, thereby illustrating the universal nature of this experience. Bill’s candid reflections not only serve as a personal...

The primary focus of this episode is a personal reflection on the significant events that transpired in the year 2025, as narrated by me, the host, Bill Risser. With a career spanning nearly 25 years in the real estate sector, I take this opportunity to share not only the highlights of my podcast journey but also poignant personal experiences that shaped the year. Notably, I recount the momentous occasion of my son Kevin's wedding in Asheville, North Carolina, as well as the subsequent reception...

This podcast episode serves as a poignant tribute to the late John Bjorlie, who recently passed away on November 13, a date that coincidentally marks his sister Lisa's birthday. I share my personal reflections on the profound impact John had on my life and the lives of those around him, particularly highlighting his unique sense of humor and indomitable spirit during his final months. Throughout our years of friendship, John exhibited an unparalleled ability to bring joy and laughter, exemplifie...

In this discourse, Wayne Einhorn, the proprietor of Inner Circle Broker Coaching, covers the pivotal issues surrounding brokerage operations and the complexities of asset management within the real estate domain. He poignantly reflects on a critical juncture in his career, wherein he confronted the stark realities of financial mismanagement, emphasizing the necessity for brokers to cultivate repeatable cash flow and establish sustainable business models. Furthermore, we delve into the essential ...

Mergers and Acquisitions: Insights from BrokerVMA's Norma Rawlings In this enlightening discourse, we engage with Norma Rawlings, the esteemed founder of BrokerVMA, who shares the nuanced complexities of valuations and mergers within the real estate sector. Norma's extensive experience, spanning nearly 25 years, imbues her insights with a depth of knowledge that is both compelling and informative. We delve into the intricacies of how real estate brokerages can strategize their exit plans to max...

Empowering Real Estate Professionals: Jason Pantana's Blueprint for Success The primary point of this episode centers on the transformative impact of artificial intelligence on real estate marketing, as articulated through the insights of Jason Pantana. Bill Risser, the host, offers a comprehensive overview of Jason's contributions to the field, highlighting his role in equipping agents and entrepreneurs with the tools necessary to navigate the evolving landscape of digital marketing. The discus...

Patience and Persistence: The Golfing Approach to Real Estate Success This podcast episode elucidates the profound parallels between the disciplines of golf and real estate, emphasizing that success in both arenas is underpinned by the principles of focus, adaptability, and persistence. I delve into the notion that the ability to concentrate amidst distractions—whether on the golf course or during client interactions—significantly influences outcomes. Furthermore, I explore the importance of pre...

Long overdue, Jeff takes the mic and does not hold back as he discusses the current state of affairs in residential real estate in Episode 37 of The Real Estate Sessions podcast. An early adopter of internet lead generation, Jeff and his team excel at...

Known as the Queen of GRI, Barb Freestone had been helping REALTORS in Arizona for over 30 years. Find out why education is so important in the real estate industry as Barb shares her story.